SERVICES EXPLAINED
Branding (Brand Identity)
Where we set out to deeply understand an organisation and represent them by creating a bespoke brand, including logos, colour palette, font, and brand guidelines.
Branding (Campaign Identity)
A service where the specific branding for a campaign is created, including a campaign logo, lockup, hashtag, tagline and any other branded material that will support a given campaign.
Content (Video and Photography)
The creation of video and photography content to be used within digital marketing campaigns and on a website.
Customer / Audience Discovery
Process of ascertaining key information about a client and also who their customers and/or audiences are.
Impact Process
Strategic process within which goals, key agents, impact dynamics, tasks and methods are established.
Outreach and Engagement
This is where we roll up our sleeves and do a lot of the heavy lifting for you. We are proactive in joining the dots together and leveraging existing and new relationships to maximise your campaign.
Pay Per Click (PPC)
An advertising model implemented by Google, Facebook, Twitter, LinkedIn and most other social media channels to enhance the reach of content through paid spend.
Public Relations (PR)
There’s an old saying: “Advertising is what you pay for; publicity is what you pray for.”
Public relations is a strategic communication process that builds mutually beneficial relationships between organisations and their publics.
Search Engine Optimisation (SEO)
A process by which websites are optimised so that they are more visible to search engines such as Google, with the intended purpose of increasing web traffic.
Social Media Management (SMM)
The process of controlling the scheduling of video, photography and written content across social media channels.
Web Design
A complete website package, from design to implementation, that allows for an in-depth presentation of your brand online.
